Exploiting Best Odds Guaranteed is one of the easiest ways to profit from horse racing betting.
In this article, we detail everything you need to know to start profiting from this strategy…
Today we will cover the following:
- What is the meaning of Best Odds Guaranteed
- How to profit from Best Odds Guaranteed
- Which bookmakers offer the Best Odds Guaranteed
- The best strategy to use to make money from this offer
What is the meaning of Best Odds Guaranteed?
In betting, BOG stands for ‘Best Odds Guaranteed’. It is a type of promotion offered by some bookmakers where they guarantee they’ll pay out at higher odds if the starting price (SP) is greater than the fixed odds the bet was initially placed at.
For example; if you place a bet on a horse at 3.0 and the starting price has drifted out to 5.0, the bookie will pay out at the higher odds – 5.0 in this case.
Those reading this that have done some matched betting or arbitrage can probably see the potential for making money from this offer.
Note: long-term some bookmakers such as William Hill restrict accounts that continually use this strategy.
How Best Odds Guaranteed Strategy Works:
Exploiting the best odds guaranteed offer is simple. Like many other matched betting strategies we are looking to qualify for the BOG promotion with little to no risk. We do this by finding bookmaker odds close to, or the same as betting exchange prices. By backing with the bookie and laying with an exchange, the two opposing bets take away the financial risk.
Take a look at Joanna Mason’s horse “pancake” price in the 14.00 race:
Nothing special right?
Until you realise you could have laid this bet off on BetConnect exchange at the same price! The cost of placing these two bets against each other was £0.
The back bet with Bet365 was 11.00 and the lay bet on Betconnect was 11.00 with 0% commission. Ultimately this gave us a risk-free shot at landing the Best Odds Guarantee bonus.
One of the best things about exploiting BOG is that the bookies will find it far harder to detect you, unlike traditional matched betting.
How Much Can You Make?
Profits will fluctuate a lot with this best-odds-guaranteed strategy unless you want to hedge your bets closer to the start. Without hedging, a straight match means the horse needs to go on and win. To give you an idea of the potential profits…
A £10 back and lay with both platforms in the example above returns the following:
- if the price drifts to 14 you win £30
- if the price drifts to 17 you win £60
- if the price drifts to 20 you win £90
But remember, if the price didn’t drift – you lost nothing.
The optimal strategy for exploiting BOG is to get as many close matches as possible. This way you are increasing the chances of one of the horses drifting and eventually winning.
Which could land you some nice profits! Historically, I made more than £6,000 from one Bet365 account before it was limited using structured methods like this.
Over the course of a year, this exploit can potentially make you thousands of pounds. It is an excellent low-risk betting method to use in your portfolio of strategies.
Which Bookmakers Offer BOG?
Multiple bookmakers offer Best Odds Guaranteed. Most of the bookmakers offer this promotion from 10.00 on the day of the race.
Here is a list of bookmakers that offer BOG after this time:
- Bet365
- Paddpower
- BetVictor
- Ladbrokes
- Betfred
- Boylesports
- Quinnbet
- Coral
- Vbet
If you are unsure if your bookmaker offers the Best Odds Guaranteed promotion. Oddschecker notes the bookmakers which offer this promotion on their horse racing markets page.
The Best BOG Strategy Explained:
This strategy is very simple to implement, it can also be very profitable. There is the option to do this manually, which involves looking at an odds comparison website and finding odds which are close to the exchange odds.
The drawbacks of manually implementing this strategy however are:
- Odds moving quickly (miss the odds matching up)
- The time it takes to find qualifying selections
This is why I would recommend looking at using some software to help you quickly find odds that match up perfectly. The best piece of software that I have found for this strategy is the BOG matcher from Oddsmonkey.
You can check out OddsMonkey for yourself here.
The best odds guaranteed that the matcher will throw up multiple selections every single day. This is important for this strategy as we want volume, in order to give ourselves the best chance of landing a big win due to BOG.
At 10.00 this morning there were 7 opportunities to use this strategy with zero risk. It took me no more than 10 minutes to get down these bets and lay them on the exchanges. Potentially hundreds of pounds in profit could be made today.
That is the beauty of this best odds-guaranteed strategy, there is no downside but plenty of upside.
Want to get started with this strategy and learn about everything else that Oddsmonkey has to offer?
Read our in-depth review below!
Related: OddsMonkey Matched Betting Review